Rush LimbaughThe old media is dying.  The dead tree media is slashing payroll.  Yet among the shrinking Bears, the iconic Bull of Broacasting, has reupped for 400 million dollars. Brian Maloney, Radio Equalizer, has the stunning totals:

Meanwhile, a key industry source confirms speculation that Limbaugh has signed a stunning mega contract renewal deal with Premiere Radio Networks and parent company Clear Channel Communications.

Radio is pay for performance.   Rush performs.  Rush gets paid.   Al Franken, take note.

Aside to Bit, what would I be worth if I could get twenty million hits per week?

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One Response to “Rush Limbaugh, a Bull Among the Bears”

  1. I dunno.
    Maybe we should ask Glenn?